Highland Mayfair
Abstract
We collaborated with Highland Mayfair to create a sleek, responsive website using Webflow, facilitating their transition from Squarespace. Our services included technical support for DNS setup and seamless migration between platforms, as well as assisting in the design and development of the site.
Deliverables
- Webflow Website
Project Summary
Grady - responsible for business development - contacted us seeking additional customization for a purchased Webflow template. Their requirements included integrating Calendly and their client portal, along with creating a fast, SEO-friendly website, while transitioning from a Squarespace platform.
Webflow Development
We assisted in the complete customization of their Webflow template, nearly reconstructing it entirely while retaining certain sections and animations. Emphasizing the importance of a robust foundation for long-term maintenance, we used the Client-First framework, ensuring ease of content management through Webflow's CMS.
Page Speed & SEO
Employing a client-first framework, we adhered to industry best practices, incorporating responsive sliders using the SwiperJs library. Our focus on optimizing page speed and SEO included techniques such as async loading of third-party scripts, SVG optimization, correct HTML semantics, and AA-accessible color definitions. Additionally, we prepared an ecommerce section for future activation, ensuring scalability and adaptability to evolving business needs.
Project Delivery
Upon completion, we seamlessly transitioned from the old Squarespace website to the new Webflow site, disabling the former and transferring all content. We facilitated the correct DNS settings via GoDaddy, enabling a smooth domain transition, allowing the client to enjoy their freshly designed website.